Privacy

What we collect, and what we do with it.

This policy is published by Senecta, Inc., 625 2nd Street, San Francisco, CA 94107 (hello@senecta.ai, +1 628 265 5995).

Last updated 24 October 2026

Senecta Pods observe activity inside somebody's home, so we would rather describe their data handling plainly than hide it behind the usual wording. This page covers both the Senecta website and the Pods used for room monitoring.

This website

Our server keeps ordinary access logs, including IP addresses, which rotate automatically. Some Senecta pages use first-party event counts to understand product interest. These records contain event names, a random session identifier, selected pod quantity, timestamps and campaign identifiers, not typed form values. Event records are retained for up to 90 days. We do not sell them.

Google Analytics and Google Ads. For visitors in the United States, this website uses Google Analytics and Google Ads cookies to measure visits, engagement and purchases, to report which advertisements lead to orders, and to show DenPods advertisements to people who have visited this site (personalized advertising). When an order is completed we send Google a one-way hashed version of the order email so the purchase can be matched to the advertisement that led to it; the email address itself is never sent to Google in readable form, and no name, delivery address or card detail is sent at all. Browsers that send the Global Privacy Control signal, and visitors who choose Decline under Cookie settings in the footer, are measured without cookies and without personalization, and Google processes their data under restricted data processing. Outside the United States no advertising or analytics cookies are set. You can change your choice at any time from Cookie settings in the footer.

Meta (Facebook and Instagram). For visitors in the United States, this website also uses the Meta Pixel, under the same choice as Google: to measure visits, product views, checkout starts, call-back requests and purchases, to report which Facebook and Instagram advertisements lead to them, and to show DenPods advertisements to people who have visited this site. When an order is completed we send Meta the order value and the same one-way hashed version of the order email; the email address itself is never sent to Meta in readable form, and no name, phone number, delivery address, card detail or anything you type into a form is sent at all. Meta receives browser and device information, your IP address and its own cookie identifiers. The Pixel does not load for browsers that send Global Privacy Control, after you choose Decline, or outside the United States unless you choose Allow measurement. See Meta's privacy policy for how Meta processes this information.

Orders and payments

When you continue to payment, you leave Senecta's website for Stripe Checkout. Stripe collects your payment information, email, name and delivery address. Your full card number and card security code go directly to Stripe, not to Senecta's server. See Stripe's privacy policy.

Senecta receives payment confirmations and can access the contact and shipping details associated with your order through Stripe to fulfill your order, provide support and handle cancellations. Our order database stores payment references, the number of pods, the amount paid, payment timing, the offer associated with your order and, when an advertisement referred you, the anonymous campaign and keyword identifiers described above. It does not store card numbers, security codes or a copy of your delivery address.

We use these records to process and support your order. To ask about your data or request deletion, email hello@senecta.ai. Some transaction records may need to be retained for accounting and other applicable obligations.

If you join the early-access list

The form asks for an email address, and everything else on it is optional. We store:

the email address you give us, which is the only required field
anything you choose to add: your name, who you look after, roughly where they live, and whatever you write in the notes
the date and time you submitted it, and the browser user-agent string

We use it to reply to you, to understand who is asking, and to decide which households to work with first. We do not sell it, rent it, or share it with anybody outside Senecta, and we do not add you to any other list. If you tell us to delete it, we delete it.

It lives in a database on our own server, which is the same machine serving this page. Our web server keeps access logs that include IP addresses; those rotate automatically and are not linked to your signup record.

How Senecta Pods handle in-home data

The Pod is fully in production. This section describes its current in-home data handling.

No ordinary camera. The Pod's thermal sensor captures low-resolution heat images: it sees heat, not faces.
Heat shows activity, not identity. The product is designed to observe presence, position, movement, and routine changes inside the assigned room.
Sound classification is optional and local. When enabled, the microphone classifies a limited set of non-speech events on the Pod. Continuous or raw household audio is not uploaded or retained.
No speaker or voice assistant. The Pod does not speak to the resident and is not designed to record or transcribe conversations.
Sensor records stay attributable. Measurements and events should retain their Pod, room, timestamp, coverage, and quality context so they can be reviewed rather than treated as unexplained conclusions.

The person being monitored must be informed about the system and the organization deploying it must collect the consent required for that setting. Optional sound classification should not be enabled where the necessary consent is absent.

The Senecta mobile app

The Senecta app on iPhone and Android exists to set a Pod up. It is not a monitoring app and it does not show live sensor data.

Signing in. An employee of a home care agency signs in with the work account their agency issued. Anyone else signs in with their email address and a one-time code we email them. The app keeps a session token on the phone until you sign out.
What setup sends us. When a Pod is set up we record which Pod it is, the home and room it was placed in, and the phone timezone, so the Pod can be shown in the right place afterwards.
Wi-Fi passwords never reach us. On a Wi-Fi Pod the network name and password travel from the phone to the Pod over an encrypted Bluetooth session. They are not stored in the app and are never sent to Senecta. A Pod with built-in cellular needs no Wi-Fi step at all.
Location and camera. The app asks for location only on the Wi-Fi step, and only because iOS and Android require that permission before an app may read the name of the network the phone is on; no coordinates are requested or stored. The camera is used only if you choose to scan the Wi-Fi QR code on a router label, and those images are not stored or uploaded.
No tracking. The app contains no analytics or advertising software, and nothing it collects is used for advertising.
Deleting your account. A personal account can be deleted from My account inside the app, which removes the account and its Pod records. An agency employee account is managed by their agency.

Your rights

You can ask us what we hold about you, ask us to correct it, or ask us to delete it, and we will do it. One email is enough and you do not need to give a reason. If you are in the UK or the EU you also have the right to complain to your data protection authority.

Getting in touch

Write to mauro@senecta.ai. A person reads it.

This notice has not yet been reviewed by a lawyer. It is an honest description of what we actually do today, written by the people who built it, and it needs proper legal review, a named data controller and a stated jurisdiction before Pods are sold or installed for customers.